Plantain
Wild Leaf Relief
Skin Care Packaging
SCOPE OF WORK:
+Packaging Design
+Concept
+Illustration
+Art Direction
+Branding
PROBLEM:
Many consumers are unaware of the benefits of natural remedies, and plant-based alternatives are not always readily available or known.
APPROACH:
A healing salve made from plantain leaves, which are easily found in many backyards. By utilizing this natural and sustainable plant, the product offers an organic alternative to over-the-counter ointments. The salve is designed to be multipurpose, treating skin conditions such as eczema, rashes, bug bites, and minor wounds.
ADVERTISING
This campaign strategy is all about 'adventure without limits,' playing off the idea that you should embrace the great outdoors without letting minor scratches or wounds hold you back. We want to empower explorers of all kinds to fully enjoy the freedom and excitement of nature, knowing that they have the right tools to handle the small setbacks along the way.
